Most popular vacation states in the US

Nope guys, it’s not Hawaii, and it’s not the fruit-nut-California lands, but it’s totally tropical.

New research reveals that Florida is the most popular state for vacationing. The Sunshine State receives, on average, 155,110 searches from vacation goers each month. In addition to visitors from other countries, more than 10 million foreign tourists visit the country annually.

A study by analyzed state-by-state Google searches for vacation packages, rentals, and locations to find out which states are the most popular for vacationing.

Hawaii ranks second on the list, with an average of 125,590 average monthly vacation searches in the state. A 2019 Hawaii Tourism Authority study found that tourism spending in the state brings in more than $17 billion annually, supporting more than 216,000 jobs.

The state with the second most searches is California, with an average of 30,680 searches each month, giving it the third spot. Visits to the state have been steadily increasing over the past few years, increasing by 22% in 2022 and expected to increase by 8% in 2023.

Colorado ranks fourth on the list, with an average of 29,840 vacation searches per month for the Centennial State. A study from the Colorado Bureau of Tourism found that tourism saves each Colorado household $670 annually in taxes based on the $1.5 billion in state and local taxes paid by visitors annually.

Maine is in the top five, receiving more than 28,260 searches per month from vacation goers. Much of Maine’s visits come from Canada; In 2019, Canada accounted for 5.4 million visitors.

Rank state Average monthly vacation searches
1 fl 155110
2 Hawaii 125590
3 California 30,680
4 Colorado 29840
5 who 28260
6 Michigan 24,200
7 Alaska 21,460
8 Oregon 20,530
9 Texas 20,150
10 Tennessee 16,250

Commenting on the findings, a FloridaRentals spokesperson said: “It is interesting to see the significant difference in popularity and search volume between Florida and Hawaii and the other states on the list. The overwhelming demand for vacations in these states may influence vacation-goers to branch out and look elsewhere for their plans in 2023.” “.

This study was conducted by, which offers Florida vacation homes with no service or reservation fees in the Sunshine State’s most popular locations.